Brazil’s Minister of Culture Gilberto Gil partakes of “Free Beer” – brought to him at the iSummit in Rio de Janeiro June 2006.
Thanks to Uhuru Productions
Someone did some editing on this:
watch edited version
GRATIS ØL
“På en dag, hvor temperaturen nærmer sig de 30 grader, lyder det jo forjættende: Gratis øl. Der er hedebølge og festivalsæson på vej, og det er kunstnergruppen Superflex, der her i forsommeren byder sig til med løftet om ‘free beer’. Men som det nu engang er med kunstnere, er der ikke helt hold i løfterne. Free beer er ganske vist fri på en helt særlig måde, men øllen er ikke gratis af den grund. (Read on …)
“To tip or not to tip? If the answer is yes, then how much? And why is our attitude to rewarding good service changing? These are some of the questions Tim Marlow will be exploring in this weeks’ Culture Shock when he talks to UK’s leading travel writer Simon Calder and Mary Meehan, co-founder of the Minnesota -based firm Iconoculture which focuses on translating trends for top multinational companies. And there is a new type of ‘free’ beer from Denmark which anyone in the world can brew and improve.”
“The danish art group Superflex, has used this almost limitless form of copyright, for the recipe and design of the beer FREE BEER. The first market version was released today, produced by the brewery Skands. But other breweries – Carlsberg, for example – are welcome to make their own version of the beer, as long as they credit Superflex and Skands on their bottles. According to Lawrence Lessig, the internet, and the digital revolution calls for this new form of copyright, and opens up a new world of creativity. Already, text sound and images are copied and edited in large measure. Lawrence Lessig gave this humorous example from the Swedish Art group atmo”
# COPYSHOP birthday
# FREE BEER v3.0 Launch
# Copy Dj Djuna Barnes world premiere
# dameUlove Djs
# Guaraná Power Bar
Saturday June 10. 15.00- 22.00:
(Read on …)
Master brewer Birthe Skands describes 3.0 as a ”traditional, top fermented beer with a very high drinkability factor – defined as the desire to drink another glass or bottle. With heavier beer from Belgium, for example, you´ll drink only one glass which you´ll indulge in. With FREE BEER you´ll want to drink another one – so it´s actually thirst quenching. We also wanted a nice color, and ended up with a beautiful, light amber”
More photos in the FREE BEER Flickrpool
FREE BEER version 3.0
(5 gallons/19 L, all-grain)
OG = 1.054 FG = 1.014
IBU = 32 SRM = 19 ABV = 5,2 %
(Read on …)
These are the brand new labels for FREE BEER v. 3.0 in collaboration with Skands Brewery. (Read on …)